COMUNE

2015 - 2019
Creative Director & Brand Manager

Creative Director and Brand Manager for a women’s contemporary brand based in Los Angeles. Lead a team of designers and creatives in Product Design, Graphic Design, Marketing and E-Commerce. Directed creation of seasonal collections and marketing content for wholesale and direct to consumer markets.

Product Design Direction

Managed and directed designers in seasonal conception, development and deliveries. Created mood boards, seasonal themes and lead design teams to ensure consistent product offerings.

Campaigns and Branding Content

Directed and produced thematic photoshoots for seasonal campaigns and lookbooks. Assembled, coordinated, and outsourced creative teams to produce photoshoots and editorial content. Networked and discovered international talent including stylists, photographers, set designers and modeling agencies. Photographed and edited campaigns, catalogs, and lookbooks.

Marketing content and E-Commerce

Directed marketing team in creation of online marketing and e-commerce content. Created budgets and seasonal plans and projects while achieving sales goals and budget targets. Created brand culture by aligning with ambassadors and highlighting inspiring muses and cultural influencers.

E-Commerce

Marketing Content

Comune Journal Home Page

Social Media